Example

For the past few weeks, I’ve been diving deep into the world of automation and experimenting with the controversial CRM, GoHighLevel, by joining various Skools.
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If you’re unfamiliar, Skools are community groups similar to Facebook groups but offer more advanced features, like the ability to gate certain content for paid subscribers.
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I came across Hamza Baig on Instagram, where his content immediately grabbed my attention due to his raw and unique style. He uses a flow chart designer tool, like LucidChart, to visually explain how to sell no-code automation services to local "boring" businesses.
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His creative marketing idea of creating an Instagram shorts serious that features colorful flow charts and clear, copy-pasted headings drew me in and kept me watching all his videos.
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Hamza's no-code automation ideas were interesting enough to make me join his community to learn more about automation. I navigated through his resources and videos, and his approach was informative and engaging.
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Hamza’s content and community convinced me to invest $97/month to try out his version of GoHighLevel and his paid resources. All because of his content strategy of sticking to one niche, ‘Automating boring businesses' with his visually appealing flow chart, made the investment feel worthwhile.

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